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What People Really Think About The iPhone X...
By Yoon Sann Wong, 12 Feb 2018
With a US$1,000 price tag that could drain an average person’s wallet dry, the iPhone X isn’t exactly Apple’s cream of the crop. As it struggles with sales, the device could likely reach the end of its short life by Summer 2018.
By this time, you might think the iPhone X a disappointment, but what about others? CNET contributor Chris Matyszczyk decided to delve deeper—particularly along the Gulf Coast of Florida—to find out “what real people think” about the iPhone X.
Prior to this trip, Matyszczyk had ventured around Northern and Southern California, when the iPhone X was first announced, to find out initial thoughts about the device.
“They seemed a touch underwhelmed at the time,” recounts Matyszczyk.
Over three days, Matyszczyk collected new intel with regards to impressions of the iPhone X.
The public, by and large, seemed thrown off by its whooping price tag, and couldn’t find a powerful magnetic draw to justify forking out that kind of money.
“I’m not spending $1,000 on a phone,” affirmed an 18-year-old bartender who bought her iPhone 7 for $800. Others commented that the iPhone X was “no big deal” and that it was simply “a nice-looking phone [but] nothing amazing about it.”
When queried, a salesman at Target explained, “We get a very small percentage of people here who ask for the X. I’ve got 20 in my case and I haven’t sold one for 10 days.” He adds, “If I had to choose between the Galaxy S8 at 800 bucks and the X at $1,000, I’d probably go with the S8.”
Another waitress, who was wearing an Apple Watch, admitted that the iPhone X was “too fancy” and she’d “really miss the home button.” Even though several of her friends had the iPhone X, she said that she’d rather get the iPhone 8 Plus, even if money wasn’t an issue.
Interviewing numerous candidates over the three days led Matyszczyk to the conclusion that “as [consumers] have been given more choices, they’ve become far more attuned to the relative value and attributes of each phone.”
He explains, “It’s hard for many to consider X as some sort of Bentley-esque gold standard. Many told me they were happy to take whatever phone was offered by their carrier as an upgrade.”
“No one called the X a bad phone. No one offered qualms about Face ID. After all, if they didn’t have an X themselves, everyone knew someone who did.”
Referencing Apple’s diversifying iPhone portfolio, Matyszczyk notes that “Apple has…given its customers—the ones it very much wants to keep within its ecosystem—more choices… Cupertino knows that there are people who’ll trade up to the top and are prepared to pay more.”
“It could be, though, that everyone else—those very happy with the 7, 7 Plus, 8 and 8 Plus—just don’t see what all the fuss is about.”
Read Matyszczyk full write-up about what real people think about the iPhone X here.
[via CNET, main image via Hadrian / Shutterstock.com]
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